Marketing Metrics

Textbooks 

Find the recommended textbooks for your subject in the Subject Reading Lists (search by subject name or code).

These books are available for overnight loan and/or two hour loan and are located in the High Use Collection on the Ground Floor of the Giblin Eunson Library. 

Use a keyword search in the Library Catalogue:

• e.g. marketing metrics 

You can narrow search results down by searching a phrase:

• e.g. "marketing metrics"

You can broaden your search by providing alternative terms, but looking terms in close proximity:

• e.g. marketing WITHIN 3 (metrics OR performance)

You can browse the shelves of the general book collection and the High Use collection in the Giblin Eunson Library to find books on marketing metrics.

These call numbers have books that cover marketing metrics. The best starting point is 658.83.