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Master of Management (Accounting)

Case Studies

Case studies may be fictitious or based on real events.

They can be as brief as a one paragraph overview or a detailed report.

You may also be given a basic question where you have to uncover the details yourself with a real client.

Why use case studies?

Case studies are widely used in accounting education to promote synthesis and analysis of content and to develop high level professional skills and tools.


Professional Development skills

They also feature in the examination structure of many professional bodies.

Practical Job Skills

Real life case studies often don’t have a straightforward, single solution, so you will have the opportunity to develop problem solving, communication and group working skills, in addition to technical knowledge.

Resources for why and how to use case studies

How to analyse case studies

Case studies are unique and aim to develop your decision making and analytical skills.

Different cases require different approaches.


The following steps are a guide only.

Read the case - first impressions  Initial reading should be quick  to get a broad overview and first impressions. Don’t take notes.

Read the case - detailed analysis For a company case study this may include - background of company, development, growth, competitors, market, SWOT analysis, goals, strategies, structure.

Define the problem  There may be related or broader problems other than the main one presented.

Analysis  Explore alternative solutions using theoretical frameworks you have learnt in class.

Present your recommendations This may be in the form of a report, oral presentation or both.   Go over your analysis, and present your final recommendations.



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