The Mission and Scope will help you identify journals that are the best fit for your topic and the audience that you want to reach.
Age: How long has the Journal been published? A journal with shorter publishing history will have a smaller reader base.
History: Is the journal consistent in its publication timeframe and content?
Affiliation: Who publishes the journal, are they a reputable publishing organisation?
Size: What is the distribution of the journal? What Libraries subscribe to it?
Audience: Is the journal read by professionals in the field as well as other researchers?
Composition of editorial board: Are the editorial board reputable researchers in your area or recognised experts in other fields?
Internationality: Does the journal have an international reach or is it focused on a region or country?